How To Be More Creative in Two Minutes

Ira Glass on the most important aspect of creativity for beginners

We’ve previously seen Ira Glass’s immensely valuable advice on how to be creative – where he points out the main hurdles hampering individual creativity, as well as how to get past them. Now, with this delightful kinetic typography animation, Glass’s excellent advice is brought to life, offering us a glimpse into his timeless insights of creativity, artistic taste, productivity, and producing creative output that matters.

Ira Glass’s advice is indispensible for anyone engaged in any creative field of work. A solace to writers, artists, musicians, and anyone locked in creative struggles of their own, it is a refreshing reminder of what being creative means and how you can put it in practice.

The most imporant possible thing you can do is do a lot of work. Do a huge volume of work. Put yourself on a deadline so that you know each week or each month you know you’re going to finish one story. Because it’s only by actually going through a volume of work that you’re actually going to catch up and close that gap. And the work you’re making will be as good as your ambitions. In my case, like I took longer to figure out how to do this than anybody I’ve ever met. It takes a while. It’s going to take you a while. It’s normal to take you a while and you just have to Fight Your Way Through That. Okay?